Contribute to the Movenergy Campaign Crowdfunding “Sales.” The word is infamous for its negative connotation and can often be intimidating to even the most driven and tenacious of entrepreneurs. However, it doesn’t have to be that way! There are quite a few misconceptions about what selling actually is. By understanding what good selling entails, it will be much easier to make sales you can feel good about. Doing To Vs. Doing For When people think of a salesman, the image that comes to mind is…

  Contribute to the Movenergy Campaign Crowdfunding LinkedIn is a great resource for connecting with influencers and potential backers. Still, a lot of people don’t have a profile or don’t understand how it can figure into their social media promotion strategy. Whether it is interest-centric groups, surveys, InMails, introductions, or lead generation, LinkedIn is an invaluable tool for crowdfunding and business success. I’ve included a few tips below to demonstrate how you can use LinkedIn to garner support for your idea, project, or business. You…

Contribute to the Movenergy Campaign Crowdfunding The popularity of crowdfunding platforms like Kickstarter and Indiegogo have helped thousands of people, including myself, get access to capital to bring products and services to market. Raising money via crowdfunding to launch products, or even sell equity in your company is entirely possible. The main problem with these platforms is the majority of people only hear about the extreme successes which raised millions of dollars. As a full time marketing consultant, I should warn you that those extreme…